[Uploaded on March 17, 2008 by Carlo Alberto Della Siega]
A club to celebrate the love child between Steve Ballmer and Robbie the Robot, otherwise known as the Zune player has opened in downtown LA:
Zune L.A., formerly photographer Greg Gorman’s studio, serves as an office for a handful of the Microsoft music player’s employees [...]

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 According to Forrester Research [via CNET] the Zune Market Share (read awareness) is smaller than a rounding error for the poll:
When researchers asked MP3 player owners which one they bought most recently, the Zune was in second-to-last place, with only 2% of respondents naming it. Nearly everybody else–Toshiba (2%), iRiver (3%), Samsung (4%), Coby (4%), [...]

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Kia have announced the 2008 Kia Spectra. It includes AM/FM CD player, 15″ steel wheels, 4 wheel disc brakes and auxiliary audio input jack for your zune…

If you like the Kia Spectra, you will love the new Zen-killer Zune 2.0 (catch a social). With exciting features like it plays music and photos and video (sometimes), [...]

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Microsoft, who trumps a 10% market share for Hard Disk Players that starts with “Z”, has changed ad agencies in response to the underwhelming reception for their Zune Music Device. They have chosen McCann-Erickson in San Francisco to develop a new strategy based on the personal, now that the Zune has been identified as largely [...]

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Not being one to bash the steady stream of mediocre late-to-market poorly executed products but the really the Zune characterizes the poor state of Microsoft product management. It is a good example of how when you have some money you can screw it up and when you have a lot of money you can really [...]

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The troubled Microsoft Zune Player has now suffered the ignominy of being even cheaper this week:
Microsoft says the cut is “part of the normal product lifecycle, something we’ve had on the books for months.” Its statement added: “We just got some research back and customer satisfaction with the 30GB device is really high [...]

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This is the new Zune phone secret movie….
[youtube url=http://www.youtube.com/watch?v=nRKIDdIaFyE]

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Forget the adjective ‘Edsel’ , Ford has a new descriptor for product failure and that is ‘Zune’, as in Lincoln is the ‘Zune’ of Luxury cars. The Zune player is a lot like a Lincoln Towncar, a poor man’s iPod with a vinyl roof and white walls.
Ford has partnered with Microsoft to deliver entertainment integration [...]

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Prices for new Zune players have collapsed amidst growing inventory levels. According to Creative Labs:
Microsoft, the world’s largest software maker, used price cuts to bolster sales of the Zune to challenge the iPod, Creative said. Sales in the Americas accounted for 30 percent of Creative’s total revenue in the quarter ending June 30, down [...]

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[youtube url=http://www.youtube.com/watch?v=zPFu9ezddyk]

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